Although gaming is nothing more than a repetitive routine, many of us get hooked by it. That is, if a designer creates the game in an attractive way. A gamer gets in a flow, endorfines run through his blood. What if you could use this principle in organisations?, is the question Bart Hufen asked himself. What if you could make your work just as fun as gaming by applying gaming principles? What if you could bring your work experience to the next level and get more engaged by the art of games. These and other related questions will be answered by Bart Hufen in his talk on our stage.